User Experience | 2019-09-10 | 3 Mins

How To Improve Advanced Search UX?

Saadia Minhas
User Experience

What is an advanced search?

Search is a method of finding the required information from large content. Basic search is based on a single parameter (usually name) that is used to find an item. Advanced search is a way to find something from a large list of items by specifying criteria including multiple parameters.

Let’s have a look at a few examples and extract best practices that will help you to design a simple and efficient user experience to perform an advanced search while designing your products.

How advanced search works?

An advanced search option is usually placed somewhere closer to the basic search box on UI so that the user can easily find and go towards it.

A user defines a search filter and applies it to large data to narrows down its scope. A filter is created by adding different parameters. For example, to search a list of contents, parameters can be Name, ID, Type, Status, Creation Date, Author, etc. The user selects a parameter and defines its value. A parameter can have a set of values for selection, like Type can be Image, Docx, PDF, etc. Multiple parameters defined for specific criteria make a filter. Users can define and save a filter for later use. When the search is executed, results display and users can see and further narrow down these results.

This is how advanced search works.

The below section presents a few examples and best practices that can be used to define a simple and intuitive user experience for advanced search UI.

Best Practices for Advanced Search

I. How to add search parameters
II. How to select parameter values
III. How many values need to display
IV. How to execute a search
V. How to display search results
VI. Filtering and searching in results
VII. How to save and access filters
VIII. How to exit search mode
IX. Advanced mode for a technical user

I. How to add search parameters

Search parameters and their values can be displayed in different ways.

1. All parameters available on front UI

The advanced search page displays all available parameters on front UI and the user does not have to add parameters explicitly. He can just select values against the required parameters. This is called faceted search.

Microsoft careers page displays search parameters in the left panel. By default, all parameters are in a collapsed state and the user can expand them one by one and select values.

search parameters

Microsoft careers page displays search parameters (facets) in the left panel.


  • Displaying all parameters on front UI is a userfriendly approach users can easily scan them.
  • It works well for a very large number of contents.
  • The only disadvantage is that enough space is required to display all parameters and sometimes it creates clutter on UI.

2. Commonly used parameters available on front UI

This approach displays commonly used search parameters on front UI. Parameters are displayed in a drop-down menu and the user can select required parameters from menu.

The same steps are repeated each time to add a parameter.

Jira displays commonly used parameters on UI and the user has the option to add more parameters from the available list.

Jira search parameters

Jira displays commonly used search parameters on top.

Clicking ‘More’ option displays a menu listing available parameters that can be added to search criteria. Each time a user wants to add a parameter, he goes to ‘More’ and selects the required option from the list.

listing available parameters.

Clicking ‘More’ displays a menu listing available parameters.

Linkedin displays detailed parameters in an extended panel.

Linkedin extended panel

Linkedin displays an extended panel to list all parameters.

eBay displays detailed parameters in a dialog box.

ebay dialog box

eBay uses a dialog box to list all parameters.


  • This approach works well where most of the time common parameters are used to perform the search. User is less worried about details that are not needed.
  • Displaying only a few parameters on UI requires less space and hence less cluttering on UI.
  • It requires more clicks each time when a user adds a parameter.
  • Not good for a very large number of contents.

II. How to select parameter values

There are different ways to display the values against a parameter. You can select an approach that best fits your current context and requirements.

1. Input box
If the user is supposed to enter an input against a parameter, then a simple text box is displayed.

Twitter displays a search form to define search criteria that contain input boxes against parameters so that the user can enter desired values.

Twitter advanced search form

Twitter advanced search form


  • The input box is good to use when no defined values are available for a parameter.
  • A placeholder text about the type and format of the required input is helpful for the user.
  • If an input box can contain multiple values, it should be clearly instructed to the user. For example, help text like ‘add multiple values separated by a comma’ is useful.

2. Checkbox list

If the user can select multiple options for a selected parameter, then checkbox list displays. This checkbox list can be provided as a separate list, or it can be encapsulated within a drop-down menu to save the space.

Microsoft careers search page displays available options of a parameter when the user expands the parameter name. Also, you can see in the image below that an input box is available to search within values

Microsoft careers search page

On the Microsoft careers search page, search parameter values are displayed in the checkbox list.

Linkedin job search displays options for a selected parameter inside the drop-down menu in the form of a checkbox list.

Linkedin search parameters


  • If the user has to select from multiple options, then the checkbox list is a good option.
  • The checkbox list is a user-friendly control as it provides a clear experience of selection and deselection of values.
  • The default state should be unchecked as selecting the desired option is more convenient for users as opposed to deselecting what they don’t want.
  • Providing a checkbox list within a drop-down menu saves the space, but needs more clicks. Also, displaying multiple selected options in the drop-down box is a challenge.

3. Hyperlinks

Few search parameters require a single input from a given list of values. Hyperlinks are used for this purpose.

Since hyperlinks can have multiple hierarchical levels, sometimes only the current level is shown on UI.

Amazon uses the approach of hiding the parent level hyperlinks for a selected link. ‘Departments’ is their main level link that displays a list of departments. When the user selects a department, Amazon hides links to other departments. It means the user can now focus only on the selected department’s details.

Amazon search display

Amazon search displays Departments as hyperlinks in the left panel.

Amazon search display

Selecting a Department link displays the sub-links only and hides other Departments.

Whereas eBay does not hide anything and all links in hierarchy remain visible and accessible whether a link is selected or not.

eBay search

All Categories remain available in the left panel irrespective of a selected Category at any level in the eBay search.


  • Hyperlinks are used to execute search immediately and the user does not have to select a GO button to see the results.
  • The selected hyperlink should display in the selected state so the user can easily differentiate them from others.
  • It is better to display only the current level in the hierarchy when a link is selected from a muli-level list.
  • Displaying all levels when the user wants to work only at one level creates extra clutter.

4. Radio button list

Radio buttons are also used to display values when the user has to select one value for a parameter.

eBay displays radio options in search facets as well as in advanced search form where users can select a single option for a parameter.

eBay Radio options

eBay: Radio options are available where the user can select only one value for a parameter.

eBay Advanced search

eBay: Advanced search dialog displays parameter values as radio buttons.

Linkedin also uses the same approach when a single selection is required for a parameter.

linkedin drop-down

Linkedin: Parameter values inside the drop-down menu display as radio buttons.


Radio buttons are good to use when a user has to execute search explicitly after making selections. Otherwise, hyperlinks are a better approach to display results on run-time.

5. Visual icons

Visual representations like image, icons or color boxes are used as values for specific types of parameters.

Customer reviews are shown as star icons by Amazon.

Amazon Customer review

Amazon: Customer review in iconic form.

eBay provides color names for color selection in the search form.

eBay Color values

eBay: Color values in textual form.

Whereas, Amazon displays visual color boxes for color selection.

Amazon color boxes

Amazon: The color list is displayed as color boxes.


  • Visuals provide a good and appealing way to present information. If the search parameter contains values that are best understood using visuals, then it is a good practice to use them. For example, colors should be given in visual form instead of names.
  • Providing tooltips along with icons/visuals to make them more understandable is a good approach.
  • Standard icons/visuals need to use where applicable so that the user can relate them easily.

6. Slider

A slider is used when the user has to select a value from within a range.

Mango uses the slider to display price range and the user can drag the knob to make a selection.

Mango slider

Mango displays slider for selection of price.


  • A slider provides a quick idea of available range and selected value.
  • Slider should be used when start and end values are known.
  • More user-friendly for touch devices, as selecting a precise value is difficult using the mouse.

III. How many values need to display

Another important thing is to decide how many values should display for a parameter so that the user can make a selection.

eBay displays 7–8 items for each parameter. Selecting ‘see all’ option next to each parameter displays all values inside a dialog box.

eBay dialog box

eBay: An option ‘see all’ is provided along with each parameter to view the complete list in the dialog box.

Amazon uses the same approach and displays 8–10 values for a parameter in search facets. Remaining values are visible on selecting the ‘See more’ option. However, if value count is very large, then all values display on a separate page.

Amazon see more

Amazon: ‘See more’ and ‘See Less’ options are available to show and hide all values.

Microsoft careers page displays all values in the facet area along with a scrollbar. For making selection convenient, they have provided a Search box on top of each parameter.

Microsoft careers

Microsoft careers: All values can be scrolled in search facet.


  • Since values display in the form of a list — checklist, radio options, hyperlinks — the common guidelines to display the number of options in a list are applicable here.
  • A good approach is to display all values when they are less than 8. If values are more than 8, then display only common values with a More option. When the number of the item still exceeds, provide remaining items in an extended list or a dialog box.
  • Using scroll to display all items at the same place may create difficulty for the user to find the required value.
  • Displaying a count of available items with values is a good way to provide the user with an idea of the number of items from which he is going to perform the search.

IV. How to execute the search

Search can be executed using either of the ways: (i) clicking a Search or OK button, or hitting Enter key, (ii) on run-time when the user changes a parameter.

Amazon and eBay, both execute search just after the user sets any of the given options.

Linkedin executes a search when the user hits the Apply button after settings parameters.

Linkedin executing search

Linkedin: Executing a search requires a hit to the Apply button after settings parameters.


  • Executing a search on run-time provides a simple and enjoyable experience to the user where he can see the results just after each click.
  • Executing a search on hitting a button requires the user to set all parameters and then click the button to see results. If the user wants to see results after each change, he has to click the button each time he makes changes in parameters.
  • Also, if the user wants to go back to previous results, he has to revert back all changes and there is much chance that he has already forgotten the defined options.

V. How to display search results

When the search is executed, contents display as per defined filters. There are a few considerations that should be made while displaying search results.

1. Placement of search results

Search results are displayed either on the same page where filters are defined, or a new page is opened to show the results.

Twitter and Linkedin follow the convention of displaying search results on a separate page.

twitter search result

Twitter displays search parameters on a separate screen. Clicking the Apply button will open search results.

linkedin displays results

Linkedin displays an extended area where all search parameters are listed. Clicking Apply button will close this area and displays results.

Microsoft careers provide the search results along with the parameters panel. Only the results area is refreshed itself when results are loading.

Microsoft Careers same page

Microsoft Careers: Search results are loaded on the same page where the user is defining parameters.


  • When the new page opens to display search results, the context of user changes and it feels like something new is opened.
  • If search parameters display on a separate screen or dialog, the user has to go back each time he wants to make a change in parameters.
  • Refreshing only results area as being done by Microsoft careers is a good approach as the user gets a strong feeling that he is working on the same page.

2. Search progress
Search operation takes some time to display results. During this waiting state, feedback about progress of the search function is displayed.

Amazon displays a loading icon in the center of the page when results are loading.

Amazon loading

Amazon: Loading icon shows that search results are loading on the page.

Microsoft careers display a loading icon to provide an indication that search results are going to display in a while.

Microsoft careers loading

Microsoft careers: Loading icon displays when results are generating.


  • The loading icon is a good way to show that content is being loaded.
  • If something goes wrong while loading results, it should be conveyed to the user in the form of a proper message.

3. Layout
Search results display in the form of a list or grid whatever is suitable for a site or application.

eBay displays results in the list view, however, the user can change view to grid mode if he wants.

eBay list and grid view

eBay: User can switch between List and Grid view to see search results.

Linkedin changes its default view from Classic to Split to display search results.

linkedin split and classic view

Linkedin: Search results are displayed in Split and Classic views.


  • The desired layout is one that best describes the searched items as per their type and user requirements.

4. Pagination vs infinite scroll

Search results usually contain large content that requires to display on multiple pages. Pagination or infinite scroll is used to navigate contents.

eBay and Microsoft career display pagination at the bottom of the results page.

eBay pagination

eBay: Pagination control on the results page.

Microsoft Careers Pagination

Microsoft Careers: Pagination control on results page.

Twitter displays infinite scroll to load search results when they exceed a page size.

twitter search results

More results are loading in Twitter search results.


  • Infinite scroll is best suited for sites and apps that are streams of user-generated content (Twitter, Facebook, Pinterest, Instagram). Pagination, on the other hand, is well-suited for goal-oriented sites and apps.
  • While scanning through results, the user goes from top to bottom, so there is a chance of skipping page navigation at the top. A more user-friendly approach is to display pagination at the bottom.

5. List of applied filters
Search results display a list of filters that are applied to produce results. The user is able to remove any of the applied filters and search results are updated accordingly.

eBay lists all applied filters on top of search results. Users can remove any filter he wants. Clicking the ‘Clear All’ option will remove all filters at once.

eBay applied filters

eBay: All applied filters are listed on top of search results. User can remove filters that are no longer required.

Linkedin displays applied filters on top. Since all filters are not visible on front UI, the ‘Clear’ option shows the number of applied filters. Details of applied filters display in an extended panel when the ‘All filter’ option is clicked.

linkedin applied filters

Linkedin: List of applied filters display on top of the page. To see all applied filters, user can click ‘All filter’ option.


  • All applied filters should be listed on the results page so that users can easily relate them with results.
  • If a user has to go to the other page to see applied filters, it provides a disconnected behavior to the user.

6. Result count
Result count displays the number of items produced as a search result.

microsoft number of results

Microsoft Careers page displays the number of results on top of the page.


  • Result count is useful information that helps the user to get an idea of the number of results generated for applied filters, and how much navigation is required to see them.

7. Empty results
If the search result contains no items, this needs to be handled gracefully.

eBay displays a message of an empty result. However, they display items that are closer to the defined search criteria.

eBay no result found

eBay: No matching result found.

Amazon displays a message of an empty result. All contents display in results area that shows no filters are applied.

amazon no results

Amazon: No matching results found.

Linkedin displays an instruction for the user to check the defined criteria once more since no results are found.

Linkedin no matching results

Linkedin: No matching results found.

Microsoft careers displays zero-result message. It is not showing any suggested list or instructions for the user.

Microsoft Careers no matching results

Microsoft Careers: No matching results found.


  • A good approach is to give the user some suggestions in response to an empty search result.
  • The approach from eBay seems the best from the given examples. It is giving results of criteria that matched few of the defined parameters. It is easier for the user to change one or more parameters and see the updated results.

VI. Filtering and searching in results

Search results usually contain a lot of information for the user. It is good to provide a few logical filters that the user can apply to results.

The sorting option helps the user to sort the results in the desired order.

Also, the user can change the view to see the results in a preferred layout.

eBay provides Sorting, Change view, Filtering and Grouping options to narrow down the search results.

eBay filtering

eBay: Options like Sorting, Change view, Filtering, Grouping are provided to narrow down the search results.

Twitter search results contain type-wise filters on top and attribute wise search filters in the left panel. These help users to further refine search results.

twitter filtering

Twitter: Search results contain filters and search options to refine search results.


  • Filters can be used to further limit the number of results.
  • However, it is not a good idea to provide a lot of filters on the result page that overwhelms users with a feeling of searching within search results. Decide on a few logical filters that help the user to filter results.

VII. How to save and access filters

It is a common practice to save applied search filters so that they can be used for later searches. You can also select a saved filter and make changes to create a new one.

eBay provides an option ‘Save this search’ along with results and the user clicks on it to save this filter. A filter is saved using an auto-generated name based on defined filters. The filled heart icon and ‘Saved’ text show that filter is saved.

eBay Save this Search

eBay: Users can save defined parameters using the ‘Save this Search’ option on top.

eBay Defined parameters
eBay: Defined parameters are saved.

Users can access this saved filter by going to ‘My eBay’ settings. Filters list provides few functions that users can apply on filters: sort, edit search filter, view results.

eBay saved search

eBay: A saved search can be executed and updated as per requirements.

Jira provides a ‘Save as’ option on the search page and the user can click on it, name the search filter and save it. The saved filters are displayed in the left panel and the user can simply click on a filter to execute it.

Different functions can be applied on a selected filter including Rename, Copy and Delete.

Jira Saving a filter

Jira: Saving a filter.

Jira Saved filter
Jira: Saved filter displays in the left panel.

Twitter provides the ‘Save Filter’ option in a drop-down on the search result page. The filter is saved with a default name and can be accessed by again clicking the search box inside a menu.

twitter drop-down menu

Twitter: Search can be saved using the option in the drop-down menu.

twitter search menu
Twitter: Saved filters display in the search menu.


  • An option to save search should be available on an advanced search page so that the user can define a filter and save it.
  • Users should be able to access filters easily and perform different functions on it like execute, edit or remove.

VIII. How to exit search mode

An exit option is provided for the user to go back to the screen from where the search was initiated.

eBay, Microsoft careers, Linkedin all provide a ‘Clear’ option to clear all applied filters and hence search mode will be exited.


  • A clear and simple option is required to display on the advanced search page

IX. Advanced mode for the technical user

Query-based search is available for technical users. Users can write a complex SQL query in the search box.

Microsoft Outlook provides a query-based search. However, no help is visible when the user enters query parameters.
Microsoft Outlook provides a query-based search.

Microsoft Outlook

Microsoft Outlook provides a query-based search.

Jira is a very good example of providing advanced search options with instant help.

jira instant help

Jira provides instant help when user writes a search query.

jira instant help-02

jira instant help-03

jira instant help-04

Jira provides instant help when the user writes a search query.


  • Proper and instant help needs to provide when the user is writing the query.
  • Run time evaluation of query format is more helpful as compared to an explicit execute the action from the user.


Providing a simple experience to perform an advanced search is a challenge. This can be achieved by following the best practices while designing advanced search screens.

About the Author
Saadia Minhas

Passionate about UX Design | Loves to share and learn about UX design |

The article was originally published on

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